TORONTO, March 10, 2025 – BrokerLink continues to grow in Alberta and Atlantic Canada with the acquisition of Bankers and Traders Insurance in Edmonton, Aspen Insurance Brokers Ltd. (Aspen Insurance) in Calgary and SeaLand Insurance Corp. (SeaLand Insurance) in St. John’s, all of which closed March 1.
Welcoming these brokerages strengthens BrokerLink’s expertise and expands its presence in each city and its surrounding area, reinforcing the company’s commitment to growth and investment in Alberta and Atlantic Canada.
Adding expertise for high-net-worth customers in Edmonton
Full-service general insurance brokerage Bankers and Traders Insurance has specialized in delivering personalized service to high-net-worth personal insurance customers for 25 years. With a legacy of three generations, Bankers and Traders Insurance is recognized for its in-depth risk knowledge and its attention to helping customers with unique and complex policies in Edmonton and the surrounding area.
Helping additional customers in Calgary
For over a decade, Aspen Insurance has been providing comprehensive coverage for personal home, auto, travel and commercial insurance. The brokerage strives to exceed customer expectations by offering trustworthy insurance advice and product expertise tailored to the unique needs of customers in and around Calgary.
Strengthening our specialized services in Atlantic Canada
St. John’s-based SeaLand Insurance has been a trusted insurance provider since 2012, specializing in the marine industry and general business. As a specialty commercial fishing vessel broker, SeaLand Insurance expands BrokerLink’s expertise in this area and adds substantial volume to the company’s robust marine program and product offering. Welcoming SeaLand Insurance brokers to BrokerLink benefits both current and future customers, who will have access to even more enhanced marine solutions.
"These acquisitions not only broaden our presence in Edmonton, Calgary and St. John’s but also ensure that we continue providing an exceptional customer experience by welcoming talented team members with specialized expertise in their local communities,” says Joe D’Annunzio, President, BrokerLink. “We’re excited about our ongoing growth and are always seeking new ways to address the evolving needs of our customers."
Bankers and Traders Insurance, Aspen Insurance and SeaLand Insurance professionals will continue to serve local community members as part of the BrokerLink team.
About BrokerLink
Since 1991 we’ve had a vision: to build a network of trusted insurance brokers across the country, working directly in the communities we serve. With more than 200 branches and 4,000 employees, we’re proud to say BrokerLink has become one of Canada’s largest property and casualty insurance brokerages.
Brokerlink Inc. is a subsidiary of Intact Financial Corporation (TSX: IFC), a certified Kincentric 2024 Best Employer in Canada. For more information, visit: BrokerLink.ca or follow on Facebook, Instagram, Twitter and LinkedIn.
For media inquiries please contact:
Susan Halasz
Manager, Marketing & Communications
BrokerLink
416-895-5687
[email protected]
For broker inquiries please contact:
Michael Stack
Vice President, Acquisitions
BrokerLink
902-664-8684
[email protected]
